Aussie Avocados & Summerfruit Australia partner for Fresh Produce India

On the 3 April, the morning of the first day of Fresh Produce India (FPI) began with an energising yoga session led by wellness expert Ira Trivedi followed by a vibrant Australian Avocados and Summerfruit breakfast curated by celebrity chef Amrit Araichand – celebrating health, flavour, and versatility. This initiative was undertaken as part of Avocados Australia’s Gold Sponsorship arrangement with FPI organisers and was a real hit for participants keen to try Australian avocados.

On the same day, Avocados Australia’s CEO John Tyas joined the Retail Panel discussion that talked about “Keeping Pace with Consumers: The Changing Retail Landscape”, where he reflected on the Australian Avocados Launch in India, a successful campaign that featured Brett Lee as ambassador. John also shared retail activation highlights and outlined our plans for the year ahead. The next day John visited Mumbai’s wholesale markets and retail outlets to gain firsthand insights into how Australian Avocados can continue to connect with Indian consumers.

Avocados Australia would like to thank everyone who visited our FPI booth, or joined our yoga session, and contributed to the success of FPI for 2025.

See the autumn issue of Talking Avocados for more coverage of FPI and John Tyas’ tour of Indian retail and wholesale outlets.

This article appears as part of the 11 April 2025 issue of the Guacamole enewsletter.

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