New brand campaign ‘Avo-can-do’ NOW LIVE!

Australian Avocado’s new brand campaign ‘Avo-can-do’ is now live across key outdoor locations, with eye-catching creative designed to stop shoppers in their tracks. From large format billboards and street furniture to transit placements and panels near major supermarkets, the campaign is making its mark in high-traffic areas across the country.

Outdoor advertisement placements play an important role in driving visibility and reinforcing key messages about the delicious and nutritious benefits of avocados as well as their versatility across meal occasions, helping to inspire consumers as they consider their next meal.

Beyond outdoor out-of-home, the campaign is supported by radio, retail online media and social media, with film assets to launch this month. Together, this multi-channel approach ensures the campaign reaches target audiences at every step of their day – from commute to couch.

To find out more about the Avo-Can-Do campaign, read the latest update on our marketing blog: Australian Avocados Marketing Update 2025 – Avocados Australia

This article appears as part of the 7 July 2025 edition of Guacamole, our enewsletter.

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