Our Profile

About Avocados Australia

Avocados Australia Limited (AAL) is the representative industry body for the Australian avocado industry. AAL’s vision is for a globally competitive and trusted Australian Avocado Industry. Our purpose is to support Australian growers to become world leading sustainable producers.

To access Avocados Australia’s Strategic Plan for 2022 – 2026 click here.

AAL provides a range of services to our members and the broader industry to foster growth and development. We are a “not for profit” member-based organisation with members comprising avocado growers, associated businesses and industry people.

AAL works with all parts of the supply chain, from production through to the consumer. By working together we seek to continually improve our growers’ ability to provide a healthy, profitable and safe product for all consumers. As part of this continual improvement, we work with Hort Innovation to ensure the industry levy funded Research and Development and Marketing programs for the Australian avocado industry are well directed and responsive to industry needs.

Avocados Australia’s Governance

Avocados Australia Limited is governed by a Board of Directors responsible for setting the strategic direction of the organisation. The Board comprises elected grower-members representing each of the major production areas in Australia. Each Avocados Australia member can stand for election to the Board, has one vote to elect the Board, and also has the right to vote at general meetings. Avocados Australia’s Brisbane-based Secretariat’s primary role is to manage the organisation’s business and implement the Board’s directions.

Our History

Before Avocados Australia was formed in 2003, the avocados’ PIB was the Australian Avocado Growers Federation (AAGF). Originally set up in the early 1970s, AAGF was a collective of bodies representing growers in each state. This arrangement allowed industry to collaborate on common issues to address common challenges on a national basis, but growers had no direct access to, or influence on the organisation – effectively keeping them at arm’s-length. AAGF leadership responded to the growers’ concerns and consulted widely with industry to determine the most suitable organisational structure to meet the needs of growers and foster industry growth and development. As a result, Avocados Australia was formed allowing grower-members direct and equal access to their national organisation.